The Water Sports Foundation’s National Public Relations Outreach Campaign produced the largest online repository of boating safety content, using materials provided by the United States Coast Guard, the Water Sports Foundation, and other boating safety nonprofits, organizations and stakeholders. The purpose of the National Boating Safety Media Center was to create a comprehensive, one-stop resource featuring relevant boating safety content and statistical data, still and video images, and expert contacts available for media interviews.
The campaign created a curated database of national and regional media that cover boating and boating safety, including television, magazines, newspapers, radio, podcasts and social media. This database was developed and used during the project’s funding period in 2020 – 2021, resulting in 641 news stories and more than 1 billion potential media impressions. The database and media center continue to be a valuable resource for journalists and recreational boating safety advocates.
See the Latest Additions:
- Recreational Boating Statistics 2023
- Recreational Boating Statistics 2022
- Stay Safe On Your Next Paddling Adventure
- Bargain Kayak (Remember a Life Jacket!)
- Learn to Get Back On Your Kayak BEFORE You Flip
- Don’t Forget the Leash and LifejacketÂ
- American Whitewater Signage Toolbox
- Recreational Boating Statistics 2021
