National Public Relations Outreach Campaign
The Water Sports Foundation’s National Public Relations Outreach Campaign produced the largest online repository of boating safety content, using materials provided by the United States Coast Guard, the Water Sports Foundation, and other boating safety nonprofits, organizations and stakeholders. The purpose of the National Boating Safety Media Center was to create a comprehensive, one-stop resource featuring relevant boating safety content and statistical data, still and video images, and expert contacts available for media interviews.
The campaign created a curated database of national and regional media that cover boating and boating safety, including television, magazines, newspapers, radio, podcasts and social media. This database was developed and used during the project’s funding period in 2020 – 2021, resulting in 641 news stories and more than 1 billion potential media impressions. The database and media center continue to be a valuable resource for journalists and recreational boating safety advocates.
Captain George Poveromo Shares His Most Important Boating Tip
This video reminds boaters that operating a boat under the impairment of alcohol or drugs is really bad idea. Alcohol is the number one leading contributor to boating accidents. Take the pledge and Ride Dry, Drive Dry or at least designate a sober skipper.
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Randy Vance of Boating Magazine Shares His Best Advice
This video reminds boaters that operating a boat under the impairment of alcohol or drugs is a really bad idea. Alcohol is the number one leading contributor to boating accidents. Take the pledge and Ride Dry, Drive Dry or at least designate a sober skipper.
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Emerging Trends/Recreational Boating: Boaters Now Have Access to a Wealth of Live, Hybrid or Virtual Education Options
In 2020, the recreational marine industry enjoyed a significant boon in first-time boaters and boat ownership. Boating has emerged as a go-to antidote to the Coronavirus, with thousands of families turning to boating to satisfy the pent-up demand for safe, leisure activities and enjoyable entertainment.
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A Cocktail for Disaster: What Reporters Need to Know About Drinking, Drugs and Boating Under the Influence
Boating under the influence of alcohol or drugs is the number-one cause of boating deaths and injuries in the United States and accounts for hundreds of millions of dollars in damages every year, according to U.S. Coast Guard recreational boating reports.
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Keeping Journalists Afloat: The Latest News, Trends and Insights About Life Jackets and Boating Safety
Reporters covering boating accidents know to ask about life jackets, because the question goes to the How and Why of fatal accidents and miracle survival stories alike. But the deeper context can be harder to capture, especially on a short deadline…
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2019 Outdoor Participation Report
The 2019 Outdoor Participation Report, from the Outdoor Foundation,.
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Video Series: Safe SUP Choices
This series of humorous videos covers a range of important SUP topics, like paddling while impaired, staying within your limits, paying attention to the forecast, and more.
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Video: Paddling Shorts Ep. 1 // Life Jackets
Paddling experts Kate and Paul Kuthe describe how to choose and adjust the most important piece of boating gear — your life jacket.
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Video: Paddling Shorts Ep. 2 // What to Wear
Paddling experts Kate and Paul Kuthe help you dress for paddling success.
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Video: Paddling Shorts Ep. 3 // Essential Paddling Gear
Paddling experts Kate and Paul Kuthe run through a short list of essential paddling gear, starting with a life jacket.
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Video: Paddling Shorts Ep. 4 // How to Paddle
Let’s start at the beginning. Paddling experts Kate and Paul Kuthe demonstrates the three basic strokes you need to go, turn and stop.
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Video: Paddling Shorts Ep. 5 // File Your Plan
Let friends and family know where you’re going and when to expect you back. Paddling experts Kate and Paul Kuthe describe the basics of filing a float plan.
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Video: Paddling Shorts Ep. 6 // Traffic Rules
Look both ways. In this 1-minute episode, paddling experts Paul and Kate Kuthe explain the basics of paddling in crowded waterways.
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Video: Paddling Shorts Ep. 7 // What if I Flip?
It happens to the best of us. In this 1-minute episode, paddling experts Paul and Kate Kuthe explain what to do if you flip your kayak.
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Video: Paddling Shorts Ep. 8 // Calling For Help
In this short episode, paddling experts Paul and Kate Kuthe describe how to use a marine radio to call for help from the U.S. Coast Guard.
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Video: Stand Up Paddling Safety
Learn a few important ways to keep your stand up paddling experience as safe as possible.
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Video: Kayak Fishing Safety Minute with Chad Hoover
Expert Chad Hoover takes one minute to talk a little kayak fishing safety.
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Collision on the Chesapeake
What re-enacting the unlikeliest accident on Chesapeake Bay tells us about boating safety.
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