National Public Relations Outreach Campaign
The Water Sports Foundation’s National Public Relations Outreach Campaign produced the largest online repository of boating safety content, using materials provided by the United States Coast Guard, the Water Sports Foundation, and other boating safety nonprofits, organizations and stakeholders. The purpose of the National Boating Safety Media Center was to create a comprehensive, one-stop resource featuring relevant boating safety content and statistical data, still and video images, and expert contacts available for media interviews.
The campaign created a curated database of national and regional media that cover boating and boating safety, including television, magazines, newspapers, radio, podcasts and social media. This database was developed and used during the project’s funding period in 2020 – 2021, resulting in 641 news stories and more than 1 billion potential media impressions. The database and media center continue to be a valuable resource for journalists and recreational boating safety advocates.
Spread Awareness About Safe Boating
This one-sheet outlines the different safe boating programs from the Sea Tow Foundation.
Read More
Lightning Safety
Lightning is a serious concern when you’re out on the open water. Your best defense is preparedness!
Read More
Defensive Boating
This infographic from the ACA Safety Series explains defensive boating, including visibility, bright colors, environment and knowing the rules of the road.
Read More
Boat Capacity
The number of people allowed on a boat at any time is dictated by both the Coast Guard and the manufacturer specifications for each boat.
Read More
MarineMax Boating Safety Advocacy Program
A multi-page presentation from MarineMax, showing various national boating safety and advocacy programs.
Read More
People Enjoying Water Sports
Royalty-free images for media use, courtesy of Hyperlite/HO Skis, Malibu Boats, Nautique and other partners.
Read More
Video: Carbon Monoxide Poses Risks for Boaters // Good Morning America
Officials are warning boaters about the dangers of carbon monoxide poisoning, which was blamed in the 2016 death of 16-year-old Raven Little-White, who drowned after hanging out on a boat’s swim platform. This report aired on ABC’s Good Morning America on July 27, 2017.
Read More
Pro Wakeboarder Shaun Murray Shares his Most Important Boating Tip
This video reminds boaters that alcohol and boating don’t mix. In fact, the U.S. Coast Guard 2019 Boating Accident Report Data shows that alcohol is the leading contributing factor to boating deaths. Ride Dry, Drive Dry!
Read More
Always Wear Your Life Jacket
Whether you’re a novice or a seasoned pro, basic safety practices apply to any paddler. The most fundamental of those rules is a single piece of gear: a Life Jacket.
Read More
Video: Capt. Rick Murphy’s Best Advice
Capt. Rick Murphy, the host of Sportsman’s Adventures on Discovery, reminds boaters that operating a boat under the influence of alcohol or drugs is a really bad idea. Alcohol is the number one leading contributor to boating accidents. Take the pledge and Ride Dry, Drive Dry or designate a sober skipper.
Read More
Photos: PWC with a Properly Fitting Life Jacket
Photos showing a rider on a Personal Watercraft (PWC), wearing a properly fitting Life Jacket
Read More
People Enjoying Boating
Photos showing the crew of a towboat enjoying being out on the water
Read More
Video: Wake Pro Meagan Ethell on Riding Dry and Flying High
Pro wakeboarder Meagan Ethell remind boaters that operating a boat under the impairment of alcohol or drugs is really bad idea. Alcohol is the number one leading contributor to boating accidents. Take the pledge and Ride Dry, Drive Dry or at least designate a sober skipper.
Read More
Video: Why Steel Lafferty Always Rides Dry
This video reminds boaters that operating a boat under the impairment of alcohol or drugs is really bad idea. Alcohol is the number one leading contributor to boating accidents. Take the pledge and Ride Dry, Drive Dry or at least designate a sober skipper.
Read More